Product Expansion

Add more SKUs. Grow your business.

Whether you're a wholesaler, importer, or distributor — expanding your product line is the fastest way to serve more customers and boost revenue. Nowexo helps you source new, in-demand products with low entry risk, verified suppliers, and full trade support.

The Challenge

Many traders are limited by what they already know:

  • Stuck selling the same 3–5 core commodities (e.g., rice, sugar, flour)
  • Missed opportunities to meet new buyer demand or enter new segments
  • Expanding feels risky — due to sourcing uncertainty, quality issues, or MOQs
  • No access to niche products, new origins, or low-volume trial shipments
  • Competitors moving faster by offering broader product catalogs

How Nowexo Helps You Expand Confidently

1. Easy Access to Verified Products in New Categories

Tap into Nowexo’s global supplier network to source new commodities or value-added formats.

  • Pulses, spices, oil, canned foods, dehydrated ingredients, and more
  • Suppliers with export-ready inventory and packaging options
  • Documentation and quality specs available upfront

2. Trial Orders Without Full Commitment

Test new SKUs without taking on full container risk.

  • MOQ flexibility from select suppliers
  • Shared container and partial volume options
  • Pilot batches for retailer or foodservice sampling

3. Demand-Driven Product Suggestions

Not sure what to add next? We help you identify high-margin or high-demand SKUs based on your region, buyer base, and existing portfolio.

  • Local trend insights
  • Price benchmarking across similar SKUs
  • Complementary product sourcing

4. Spec Support for Consistency Across SKUs

We help you define product specifications that ensure consistency across batches — even with new suppliers or categories.

  • Custom spec templates for new products
  • Ingredient, nutritional, and physical standards
  • QC and traceability baked in

5. One Platform, Multiple Products

Manage your expanded sourcing portfolio without multiplying admin or supplier relationships.

  • All quotes, POs, contracts, and documents in one place
  • Shared shipment coordination for mixed-product orders
  • Team collaboration across multiple product lines

The Result

  • More customers across foodservice, retail, and export
  • Higher average deal sizes from existing buyers
  • Faster revenue growth from proven, in-demand SKUs
  • Lower risk in trialing or expanding product lines

Grow Your Product Line Without Growing Your Headaches

Start with a test order, or let us help you choose the right products to expand into.

Nowexo in numbers

Trusted by buyers & sellers in over 10 countries.

Get Started
Get Started
Industries

9

Serving a diverse range of clients, including distributors, cooperatives, and more.
Buyers & Sellers

200+

Join a growing network of verified buyers and sellers from Middle East to Africa.
Easy & Risk Free

$0

Start improving your business without hidden fees or upfront costs. Always.
Complete solution

#1

Experience better trading with the first end to end solution for global bulk food trade.
Improved Precision

34%

Transform your trading with our AI enabled price, route, quality and spec optimisation.  
Consulting

100%

Transition to your new trading with our expert consultation from begining to end.

Our partnerships to drive innovation

Trade Now – $0 Upfront Fees
Arrow
4.9/5 from over 73+ reviews

Loved by users

Nowexo has completely transformed our sourcing. We now reach premium, vetted suppliers without any subscription fees, and the live container tracking makes shipping stress-free!

Khalid Mansour
Processor

Nowexo gives us access to a broad network of quality suppliers, streamlining our operations. The hassle-free logistics and real-time tracking truly make a difference.

Amina Okafor
Wholesaler

Nowexo has made sourcing much easier. We’ve connected with vetted suppliers at competitive prices, and their hassle-free shipping ensures our goods arrive smoothly every time.

Omar Haddad
Food Manufacturer

Nowexo has helped our cooperative secure deals with serious buyers without the usual back-and-forth. With their global demand insights, we now know where to sell at the best prices, and their compliance support ensures we meet international trade requirements with ease.

Kwame Diallo
Cooperative Leader

Before Nowexo, finding reliable buyers was a struggle. Now, we connect directly with verified buyers who are ready to purchase, cutting out wasted time. Plus, their logistics support makes shipping effortless, so we can focus on farming instead of paperwork.

Aisha Khaldun
Agri-Producer

As a farmer, I used to spend too much time searching for buyers, but Nowexo changed that. Their platform brings serious buyers to me, and with their faster deal process, I get paid quicker. It’s a huge relief to sell without unnecessary delays.

Thabo Mugisha
Farmer

Nowexo has completely transformed our sourcing. We now reach premium, vetted suppliers without any subscription fees, and the live container tracking makes shipping stress-free!

Khalid Mansour
Processor

Nowexo gives us access to a broad network of quality suppliers, streamlining our operations. The hassle-free logistics and real-time tracking truly make a difference.

Amina Okafor
Wholesaler

Nowexo has made sourcing much easier. We’ve connected with vetted suppliers at competitive prices, and their hassle-free shipping ensures our goods arrive smoothly every time.

Omar Haddad
Food Manufacturer

Nowexo has helped our cooperative secure deals with serious buyers without the usual back-and-forth. With their global demand insights, we now know where to sell at the best prices, and their compliance support ensures we meet international trade requirements with ease.

Kwame Diallo
Cooperative Leader

Before Nowexo, finding reliable buyers was a struggle. Now, we connect directly with verified buyers who are ready to purchase, cutting out wasted time. Plus, their logistics support makes shipping effortless, so we can focus on farming instead of paperwork.

Aisha Khaldun
Agri-Producer

As a farmer, I used to spend too much time searching for buyers, but Nowexo changed that. Their platform brings serious buyers to me, and with their faster deal process, I get paid quicker. It’s a huge relief to sell without unnecessary delays.

Thabo Mugisha
Farmer
NOWEXO
Start Now
$O Upfront Costs
Get started for free
Contact Now